Success factors for sustainable recruitment

The increasing shortage of skilled workers in many sectors makes it essential for companies to explore new avenues for recruitment. Recruiting international professionals is a promising solution – but it requires a carefully considered strategy, intercultural competence, and sound legal knowledge. On this page, you will find practical recommendations on how to effectively recruit international professionals and retain them within your company for the long term.

The graphic depicts a stylized symbol for analysis or needs assessment. In the foreground is an orange clipboard with five checkmarks, suggesting a checklist. Above it is a green magnifying glass with an arrow pointing upwards and to the right – a symbol of evaluation or progress. A stylized sheet of paper in shades of orange and beige is also shown in the upper right corner. The imagery conveys the impression of structured planning, analysis, and optimization of tasks or requirements.

1. Analyze needs in a targeted manner

Before you begin international recruiting, a thorough needs analysis is crucial. Clarify internally what requirements exist and where targeted external expertise is needed. Ask yourself questions such as the following:

  • What qualifications and skills are currently lacking in the company?
  • Which positions or tasks can be sensibly filled with international specialists?
  • What language skills or intercultural abilities could offer additional added value?
The graphic depicts a stylized symbol for targeted communication or public relations with a global reach. On the left is an orange globe, representing the global network or internet. In front of it is a green megaphone with sound waves, symbolizing announcements, marketing, or targeted information dissemination. The combination of these elements conveys the impression of strategic communication on an international level—for example, in the context of online marketing, global reach, or digital public relations.

2. Use global reach strategically

To attract international talent, you should focus on strategically using global channels. International job portals, specialized platforms, and social media channels offer an excellent opportunity to reach professionals worldwide. Additionally, collaborations with renowned universities, educational institutions, and international recruiting agencies can help you tap into new candidate groups and effectively expand your network.

The graphic symbolizes legal frameworks in an international context. In the background is a stylized orange document with a globe symbol, representing global issues or international documents (e.g., passports, agreements). In front of it is a classic green scale of justice, embodying law and justice. The combination of symbols represents international legislation, legal standards, and compliance with legal requirements in a global context.

3. Understanding the legal framework

A key aspect of international recruiting is a thorough understanding of the relevant legal regulations. This includes, in particular, entry and residence requirements, various visa options, and the recognition of foreign qualifications. We are happy to assist you in clarifying these important issues.

The graphic symbolizes personal development and prospects for success. A stylized orange figure is in the foreground, above which runs an ascending line with an arrow – a typical symbol for growth or progress. Next to it is a green trophy, representing achievement, goal attainment, or recognition. The imagery conveys the themes of career, individual perspectives, and motivation for further development.

4. Offer long-term perspectives

To retain international professionals in the long term, attractive development opportunities, clear career paths, and an inclusive work environment are essential. Targeted support and an open company culture will not only create satisfaction but also loyalty and commitment over the years.

1. Analyze needs in a targeted manner

Before you begin international recruiting, a thorough needs analysis is crucial. Clarify internally what requirements exist and where targeted external expertise is needed. Ask yourself questions such as the following:

  • What qualifications and skills are currently lacking in the company?
  • Which positions or tasks can be sensibly filled with international specialists?
  • What language skills or intercultural abilities could offer additional added value?

2. Use global reach strategically

To attract international talent, you should focus on strategically using global channels. International job portals, specialized platforms, and social media channels offer an excellent opportunity to reach professionals worldwide. Additionally, collaborations with renowned universities, educational institutions, and international recruiting agencies can help you tap into new candidate groups and effectively expand your network.

3. Understanding the legal framework

A key aspect of international recruiting is a thorough understanding of the relevant legal regulations. This includes, in particular, entry and residence requirements, various visa options, and the recognition of foreign qualifications. We are happy to assist you in clarifying these important issues.

4. Offer long-term perspectives

To retain international professionals in the long term, attractive development opportunities, clear career paths, and an inclusive work environment are essential. Targeted support and an open company culture will not only create satisfaction but also loyalty and commitment over the years.

Recruiting international talent is not a short-term project, but a long-term investment in your company's future. A clear strategy, a solid understanding of the legal framework, and an open corporate culture create the conditions not only to attract global talent but also to integrate them permanently into your company.

For more information on the targeted recruitment of international specialists, please visit the website: Make it in Germany.

Make it in Germany
The image shows a young, friendly woman with shoulder-length brown hair, relaxing in a light-colored, modern armchair. She is wearing a light blue denim shirt and has a silver laptop resting on her lap. In her right hand, she holds a smartphone to her ear and appears to be having a pleasant conversation – her expression is open and smiling. In the background, a minimalist living room with light colors, a small shelf, and a green potted plant on a table is visible. The natural lighting creates a warm, inviting atmosphere.

Do you have questions?

Whether you're arriving, working, studying, or living in the Görlitz district – we're happy to help! You can easily get in touch with the Welcome Center using our contact form. We look forward to hearing from you and will provide you with quick and reliable assistance.

Your contact persons are
Cindy Haupt, Skilled Workers Guide;
Maren Molch, Skilled Workers Coordinator

Telephone number

+49 (0)3581 663 9430

e-mail

welcome@kreis-gr.de

Contact us

Logo of the district of Görlitz

Further information

Quick access